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In today’s job market having an MBA degree alone does not counts much. Traditional Marketing techniques have also lost their potential now with the introduction of the Digital Marketing process. So, the students prefer doing something or the other along with their MBA to enhance their skills. In addition to it all the Companies these days prefer hiring employees who have added skills or courses to their CV’s. Consequently, they don’t mind paying one employee with added skills a little more rather than hiring additional workforce for the same job.

Digital Marketing Training is one such program that can be completed along with the MBA. It is easier to do this course along with MBA because of its duration and flexible class timings. Doing a digital marketing course alone has been very beneficial for many. So, you can imagine the number of benefits one would have doing it along with the MBA. In the current market, companies are getting almost all of their marketing employees do the Digital marketing Course from some or the other institutes to keep them updated with the latest market trends and techniques.

Digital Marketing is the Easiest to Learn!

Digital Marketing is easier to learn since it does not require any technical knowledge and there are no technical terms and coding that needs to be learnt in it. Learning it for an MBA means becoming more proficient in their field. Digital Marketing is not limited to few companies only but each and every company or business that wants to grow and have a stable future have to use DM as a platform to present themselves and their brands and products to the audience.

One can learn digital marketing just like people have learnt to operate smartphones, play Ludo and Chess over their smartphones itself. Digital Marketing Training is a new and an interesting concept to be learnt. It is an updated version of the MBA in Marketing as you will get to learn about how you can increase the brand awareness through the Search Engines, Social Media and the Content. It will also teach you about how one can get the best Return on Investment when you advertise digitally and how you can keep a tab of your visitors and the marketing data digitally through one application itself.

Digital Marketing also gives an opportunity to become your own boss. Rather than working for someone else one can start their own Business or be a Freelancer. If you are business minded and would like to run a business on your own terms then learn to run it digitally because that’s the latest and the leading way of running a business. If someone likes to write then be a blogger and write for different things or companies and get paid or write what you like and make others pay you for running their ads on your website. With Digital Marketing the options are endless.

It’s A Recession Proof Field with A Huge Demand and supply Gap!

Digital Marketing is one of the safest fields to work in. With Digital India gaining strength there are no chances of any kind of recession in this field. All the companies have opted to go the digital way so one need not worry about the future as it is completely secure. Moreover, as per the present statistics, there is a huge gap in the demand for digital marketers and its supply. So being an MBA and a Digital Marketer increases your scope of getting the best jobs and best packages all the more. As per the report from CII-KPMG India is one of the fastest growing advertising markets globally and it is expected to have a growth rate of 33.5% between 2015-2020 and will consequently cross INR 255 billion in 2020. In the present scenario, there are more than 8 lakh digital marketing jobs in India and the number is set to increase in the coming years.

There will be a noticeable impact of Digital Marketing in near future. Therefore, there will not be any shortage of the opportunities coming your way. You just need to grasp those as fast as you can.

IIADM – One of the leading Digital Marketing Training Institute wishes success to all the Upcoming MBA Digital Marketers.