In today’s digital world, digital marketing has become a fast-growing field. The demand for digital marketing has only increased since the internet boom. Companies need skilled digital marketers if they want to stay ahead. Ludhiana is becoming a hub for digital marketing institutes.
In this blog, we have gathered the list of institutes with “best digital marketing course in Ludhiana”. We have mentioned every little detail including course structure, fees, google reviews and duration of the course provided. This information will help you select the best institute that can fulfill all your requirements. But before we get to the list, let’s start by understanding about what “digital marketing” is? And what does it offer.
What is Digital Marketing?
Digital Marketing at its core is “promoting and selling products/services provided by a business using online platforms like search engines and social media. It can help a business, increase their reach and build relationships with their customers. Digital Marketing can help in targeting specific customers. Well, this is the easy definition.
The exact definition would be “the promotion of brands using the internet and other digital communication. It includes email, social media, and web-based advertising. Is called digital marketing”. Did you understand what digital marketing is, maybe or maybe not. Well, this is how someone would explain digital marketing to you but not us. Let’s help you understand digital marketing in a better way with an example of how someone would use key components of digital marketing.
Example: Let’s suppose that you own a small gardening business “Greenleaf Gardening”.
This is how digital marketing can help a small business in steps:
1st Step: Building a website
First, we will create a website where you can showcase your products. Customers would be able to place orders. They can even sign up for newsletters where they will be updated about any new offer or products.
2nd Step: Social Media Marketing
Then Create and manage Facebook, Instagram, and Pinterest pages for Greenleaf Gardening. They post pictures of beautiful gardens, share plant care tips, and promote special discounts. Engaging with customers through comments and messages helps build trust.
3rd Step: Search Engine Optimization (SEO)
SEO ensures that when people search for “best gardening shop near me” or “garden design services,” GreenLeaf Gardening appears at the top of search results. This is done by using the right keywords and optimizing the website.
4th Step: Online Advertising
We can run Facebook and Google ads to target local gardening lovers. These ads help bring more visitors to the website and increase sales.
5th Step: Email Marketing
We can collect emails from customers through the website and send them newsletters with gardening tips, seasonal plant care guides, and exclusive offers. This keeps customers engaged and encourages re-purchases.
Well, this is how a gardening business can use digital marketing a help them grow their business.
In the above example we talked about a few things like SEO, social media marketing and running ads on different platforms. These are some of the key components of digital marketing. Allow us to give you a brief description of,
Key components of digital marketing:
SEO (search engine optimization): SEO is the process of improving a website’s visibility and ranking in search engines. The goal of SEO is to help users to find a website and encourage them to visit.
SMM (social media marketing): The use of SMM is to promote brand value, increase sales and drive website traffic. The platforms like Instagram, LinkedIn, Facebook etc.
Content Marketing: Content Marketing involves creating valuable content (blogs, videos, infographics, etc.) to attract and retain customers.
PPC (pay per click): PPC is a type of online advertising where advertisers pay a fee when someone clicks on their ads.
Email Marketing: Email Marketing is a digital strategy that uses email to send messages to customers or potential consumers. It includes Newsletter, Transactional emails and direct emails.
Affiliate Marketing: Working with partners to promote products and earn a commission for successful referrals.
Influencer Marketing: Collaborating with influencers to promote products or services to a larger or targeted audience.
Freshers Salaries for Different Job Roles after Digital Marketing
SEO Executive | 12000 Rs – 20000 Rs |
Social Media Executive | 15000 Rs – 25000 Rs |
Content Writers | 10000 Rs – 20000 Rs |
Google Ads Specialist | 15000 Rs – 30000 Rs |
Digital Marketing Executive | 15000 Rs – 20000Rs |
Given below are the description of the above jobs with the key responsibilities:
SEO Executive: SEO Executive is one of the most important roles of digital marketing. In this role you are responsible for optimizing a website and improving its ranking on search engine. You must analyze, review, and implement changes for the website.
Key Responsibility:
- Keyword research.
- Optimize website content, metadata and structure.
- Monitor website performance.
- Stay updated with SEO trends.
Social Media Executive: Social Media platforms are a crucial marketing tool for businesses. A social media executive is responsible for creating and managing content across different social media platforms to increase engagement.
Key Responsibility:
- Create and schedule posts.
- Engage with followers.
- Monitor social media.
- Analyze metrics.
Content Writer: Content writer plays an important role by creating engaging, informative and SEO friendly content. They write for website blog posts, website pages, social media posts and marketing material.
Key Responsibilities:
- Research and write quality content.
- Optimize content using keywords.
- Edit and proofread content.
- Stay updated with content.
Google Ads Specialist: A google ads specialist is responsible for creating and managing Google Ads campaigns. Their goal is to bring the targeted traffic to the website for conversions and maximize ROI.
Key Responsibilities:
- Plan and execute PPC.
- Conduct keyword research.
- Creating ad copies.
- Monitor and optimize ad performance.
- Analyze campaign data.
Digital Marketing Executive: A digital marketing executive is responsible for developing and managing online marketing campaigns to increase brand awareness, traffic on websites and engagement.
Key Responsibilities:
- Plan and execute digital marketing campaigns.
- Optimize website and content.
- Manage social media accounts.
- Track campaign performance.
Current Job Openings in Digital Marketing (April 2025)
These are the current job openings from indeed.
Given below are the job description/responsibilities:
SEO and Social Media Growth Specialist: Monitor, analyze, and report website performance using tools like Google Analytics, SEMrush, and Ahrefs. Plan, execute, and monitor social media campaigns across platforms such as Facebook, Instagram, LinkedIn, and Twitter.
Digital Marketing Specialist: Develop and implement effective digital marketing strategies to drive online traffic, leads, and sales. Manage and optimize the company’s website to improve SEO and user experience (UX). Plan, execute, and monitor paid media campaigns (Google Ads, Facebook Ads, LinkedIn, etc.).
Social Media Ads Handler: Plan, create, and execute paid media campaigns on Meta Ads (Facebook, Instagram, Messenger) and Google Ads (Search, Display, YouTube). Monitor and optimize campaign performance to achieve key metrics such as CPL, CPA, ROAS, and conversion rates.
Digital Marketing Specialist: Plan, develop, and execute comprehensive digital marketing campaigns across various platforms. Monitor and analyze campaign performance to optimize ROI. Optimize website content and structure to improve search engine rankings. Manage paid advertising campaigns on platforms like Google Ads, ensuring budget adherence.
List of Top 10 Digital Marketing Institute in Ludhiana
Institute | Course Duration | Google Rating |
IIADM (Indian Institute of Advanced Digital Marketing) | 3-10 Months | 4.8/5 |
Brand Blower | 3-6 Months | 4.8/5 |
IIDE – The Digital School | 6-11 Months | 4.8/5 |
Skill Circle | 3-11 Months | 4.5/5 |
EduOctane | 2-6 Months | 4.9/5 |
CIIM (Chandigarh Institute of Internet Marketing) | 4 Months | 4.6/5 |
IElevate | 7 Months | 4.9/5 |
Dizzibooster | 3-6 Months | N/A |
DG Royals | 4-12 Months | 4.9/5 |
Digiperform | 2-12 Months | 4.8/5 |
1. IIADM (Indian Institute of Advanced Digital Marketing)
Indian Institute of Advanced Digital Marketing is by far the best institute for digital marketing course in Munirka. IIADM offers a dynamic and engaging learning environment for their students.
1. | Practical Training | ✅ |
2. | Unlimited Doubt and Back-up Session | ✅ |
3. | 100% Placement Assistance | ✅ |
4. | In-House Internship | ✅ |
5. | Lifetime Assistance | ✅ |
IIADM’s standout feature is their life-time Assistance which means that even if you have completed your course you can still come back to them if you are having an doubts regarding Digital Marketing you can always go back and book a session this come without any additional cost, all the features mentioned above will be provided to you no matter what course you choose to do with them.
Everything that IIADM offers is available at other institutes as well but with IIADM you get all this at a very budget-friendly price. IIADM offers various courses according to different needs.
Here is the list of courses offered at IIADM:
Offline | ||
Course | Price | Duration |
Digital Marketing Comprehensive Course (DMCC) | Rs. 35,550 | 4-6 Months |
Digital Marketing Master Training (DMMT) | Rs. 48,500 | 6-9 Months |
Diploma in Digital Marketing (DDM) | Rs. 99,999 | 9-12 Months |
IIADM offers its courses in online mode as well
Online | ||
Course | Price | Duration |
Digital Marketing Comprehensive Course (DMCC) | Rs. 25,500 | 4-6 Months |
Digital Marketing Master Training (DMMT) | Rs. 35,500 | 6-9 Months |
Diploma in Digital Marketing (DDM) | Rs. 60,500 | 9-12 Months |
IIADM provides a well-structured course at an affordable price, and it also provides its students with EMI options. If you are planning to enroll in a digital marketing institute in Rewari then IIADM stands on top.
2. Brand Blower
- Brand Blower is a well-known Digital Marketing Agency in Ludhiana.
- They focus on practical knowledge by experienced trainers.
- They provide Agency-style training with a professional learning environment.
- This course will train you in advanced SEO, SMM, SMO and Content writing.
- The course Duration is 3–6 months
- Internship Opportunity is also available
- They even provide “Lifetime Assistance”.
3. IIDE – The Digital School
- IIDE is among the top institutes for digital marketing.
- They provide training in various topics like SEO, Social Media Marketing and Analytics.
- They provide an engaging training program that gives students excellent practical training.
- Students will get to work on real life projects to make them understand the course in a better way.
- The duration of the course is 6-11 months.
4. Skill Circle
- Skill circle’s practical training gives you in-depth knowledge of the field.
- They focus on exposure more than theoretical knowledge.
- There is a 1-month specialization training course in E-Commerce/Performance Marketing.
- They also provide a 2-month paid internship with Ahujamedia.com.
- Their course focuses on SEO, Google Ads, Facebook Ads, Email Marketing, Blogging.
- The duration of the course can last from 3-11 months.
- Live Projects are also available.
5. EduOctane
- EduOctane provides a digital marketing course that is designed for both beginners as well as professionals.
- Their course is both affordable and effective with a focus on hands-on learning.
- They focus on practical skills that are taught by experienced trainers that have worked for years.
- The duration of their course is 6 months.
- Internship opportunities are available.
- They provide “Lifetime Assistance”.
6. CIIM
- CIIM is a very well-known digital marketing institute.
- They are known for industry-oriented curriculum.
- They provide 3-months of internship where you get the opportunity to work on live projects.
- The duration of the course is 4-11 months.
7. IElevate
- No prior technical skills are required to take this course.
- You will master a wide range of content.
- Ielevate is a google, amazon and meesho training partner.
- Internships will be provided to help gain work experience to help meet requirements for qualification.
- Their course highlights Social Media Optimization, Affiliate Marketing, Email Marketing, Content Marketing.
- The duration of their course is 7 Months.
8. Dizzibooster
- Their curriculum covers SEO, Google Ads, SMM and SMO.
- Hands-on live projects and workships.
- 100% job placement support.
- 20+ digital marketing tools.
- The duration of the course is 3-6 months.
9. DG Royals
- DG Royals is a professional digital marketing training institute in Ludhiana. They offer an AI-based digital marketing course in Ludhiana.
- The course covers over 50 modules including SEO, SMM, SMO and PPC.
- They provide practical training with live projects.
- After completing the course students receive 15 different certifications from Google and Facebook.
- The Duration of course is 4 months.
10. Digiperform
- Digiperform is a leading digital marketing institute in Punjab. It is recognized as the “Most Trusted Brand in Digital Education”.
- They offer a wide range of digital marketing courses.
- There are 6 different courses to choose from each with their unique features.
- They will cover over 50+ Modules with 321+ hours of learning.
- The duration of the course is 2-12 months.
Why Choose Digital Marketing?
Here are 20 reasons why you should choose digital marketing:
- High Demand for Professionals – Companies are actively looking for digital marketing experts to promote their brands online.
- Fast-Growing Industry – Digital marketing is evolving rapidly, offering long-term career stability.
- Good Salary Packages – Skilled professionals earn competitive salaries with excellent growth opportunities.
- Work from Anywhere – Many digital marketing jobs allow remote work, providing flexibility.
- Freelance Opportunities – You can work independently and take on multiple clients.
- Diverse Career Options – Choose from SEO, social media marketing, PPC, content marketing, and more.
- Low Learning Cost – Unlike traditional education, digital marketing skills can be acquired through affordable online courses.
- Entrepreneurial Benefits – Helps in starting and growing your own business effectively.
- Global Reach – Digital marketing allows you to work with international clients from anywhere.
- Highly Data-Driven – Campaigns can be measured and optimized based on analytics.
- Creativity and Innovation – It’s a mix of technology and creativity, offering endless possibilities.
- No Specific Degree Required – Anyone can learn and start a career in digital marketing.
- Quick Results Compared to Traditional Marketing – Digital campaigns show faster engagement and sales conversions.
- Opportunity for Continuous Learning – The field keeps evolving, ensuring career growth.
- Boosts Small Businesses – Digital marketing helps startups grow without large investments.
- Strong Social Media Presence – Companies rely on digital marketing to build their online reputation.
- Automation & AI Integration – AI tools help in optimizing marketing strategies efficiently.
- Improves Customer Interaction – Brands can connect with customers directly through social media and email.
- Cost-Effective Marketing – Digital marketing is more affordable than traditional advertising.
- Job Security – As businesses shift online, digital marketing jobs will continue to grow.
This is how digital marketing can help businesses
Amazon – Ai-Driven Personalization & Retargeting
Amazon wanted to increase their sales and keep users engaged through personalized experiences. They used AI- powered recommendation engines to suggest products based on browsing and purchase history. They ran ads that retargeted abandoned cart users. They invested heavily in SEO and content marketing, ensuring amazon ranked high for product search. The result was that 35% of their sales came from personalized product recommendations. Their conversion rate increased.
Domino’s Pizza – Digital Innovation with AI & Chatbots
Dominos faced a decline in their sales and wanted to improve their customer ordering experience. So, they launched Domino’s Anyware, allowing customers to order via twitter, Alexa, Facebook and even smart tv’s. They even invested in Facebook and google ads targeting specific customers. Their increased their orders by a lot. Their digital orders accounted for 70% of their sales.
Zappos – Customer-Centric Digital Marketing
Zappos is an online shoe retailer; they wanted to increase sales and differentiate from themselves from the competitors. They focused on using social media marketing for direct engagement. They sent personalized emails for product recommendations. Their sales reached 1 billion within 10 years. The company was acquired for 1.2 billion.
Who can Apply for Digital Marketing Course in Ludhiana
In the field of digital marketing there are no boundaries. Anyone who is interested in the field can apply for a digital marketing course. Here are some groups of people who might consider enrolling in Digital Marketing.
Graduates or Freshers: Fresh graduates from fields like business, marketing or communications can enhance their qualifications with digital marketing. Digital marketing provides them with practical skills and opens doors to entry-level roles like SEO executive, social media manager or content writer.
Freelancers: Freelancers after learning can offer digital marketing services to different companies. This knowledge can help them attract more customers in their area.
Working Professional: Marketing professional or those with background in traditional marketing can benefit from learning digital marketing. They will learn new tools. This can even help them increase their career opportunities.
Business Owner: A business owner after learning digital marketing can take their business online very easily. This can help them increase sales and get recognition in their local area.
Frequently Asked Questions
1. What is the best digital marketing course in Ludhiana?
The best course depends on your needs, budget, and learning style. Some top institutes include IIADM, IIDE, and CIIM.
2. What is the duration of a digital marketing course?
Courses typically last from 2 months to 12 months, depending on the level and institute.
3. What are the fees for digital marketing courses in Ludhiana?
Fees range from ₹10,000 to ₹1,00,000, depending on the institute and course level.
4. Is digital marketing a good career choice?
Yes, digital marketing is a fast-growing field with high demand and excellent salary potential.
5. Do I need prior experience to enroll in a digital marketing course?
No, most courses start from the basics and do not require prior experience.
6. Do institutes in Ludhiana provide placement assistance?
Yes, many institutes like IIADM and CIIM offer 100% placement assistance.
7. What skills will I learn in a digital marketing course?
You will learn SEO, PPC, Social Media Marketing, Content Marketing, Email Marketing, Affiliate Marketing, and more.
8. Are digital marketing courses available online?
Yes, many institutes provide online training with live sessions and recorded lectures.
9. Can I get a job after completing a digital marketing course?
Yes, job roles like SEO Executive, Social Media Manager, and Google Ads Specialist are available for freshers.
10. What is the starting salary after completing a digital marketing course?
The salary ranges from ₹10,000 to ₹30,000 per month based on skills and experience.
11. Do digital marketing courses include practical training?
Yes, most institutes offer hands-on projects, internships, and live campaign experience.
12. Is digital marketing suitable for freelancers?
Yes, freelancers can learn digital marketing to offer services like SEO, PPC, and social media management.
13. Which tools will I learn in a digital marketing course?
You will learn tools like Google Analytics, SEMrush, Ahrefs, Meta Ads, Mailchimp, and WordPress.
14. Can business owners benefit from digital marketing courses?
Yes, business owners can use digital marketing strategies to increase brand awareness, sales, and online presence.
15. What certifications do I get after completing the course?
Many institutes provide certifications like Google Ads, Facebook Blueprint, HubSpot, and institute-specific certificates.
Conclusion
Digital marketing has become a crucial skill in today’s technology-driven world. With businesses shifting online, the demand for skilled digital marketers is at an all-time high. Whether you are a student, a working professional, a freelancer, or a business owner, learning digital marketing can open numerous opportunities for you.
The courses offered by the top digital marketing institutes in Ludhiana provide structured training in SEO, PPC, social media marketing, content marketing, and more, helping individuals build a successful career in this dynamic field.
One of the biggest advantages of digital marketing is its flexibility. You can work from anywhere, choose different career paths, and even start your own business with the right skills. The industry offers competitive salaries, freelance opportunities, and job security, making it an excellent career choice.
With a wide range of courses available in Ludhiana, learners can select the best institute based on their needs, budget, and career goals. Institutes like IIADM, IIDE, and CIIM offer comprehensive training programs, practical learning experiences, and placement assistance, ensuring students get the best education and career support.
As businesses continue to invest in online marketing, the future of digital marketing professionals looks promising. Companies require experts to manage their online presence, run successful ad campaigns, and engage with customers effectively. By enrolling in a digital marketing course, you can stay ahead in this competitive field and secure a rewarding career.
If you are looking to upskill, switch careers, or start your own venture, now is the perfect time to explore digital marketing. Choose the right course, gain hands-on experience, and step into the exciting world of digital marketing with confidence!
If you are looking for a Digital Marketing Institute in Delhi, you can visit IIADM.
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